Modeling is a very lucrative industry if you are smart enough like Norma Schrieffer to treat it as a business. Unique characters, attitude, discipline, courage, and sacrifice are some of the essential traits that a thriving model requires.
A lot of fashion models dream for attaining great modeling gigs, but not all succeed. In order to be successful, you need to answer these question.
- What to expect?
- How to behave in modeling agency casting calls?
Various model-hopefuls attend modeling agency casting calls, but only a few get to the next level. The major reason is – they don’t know how to properly attend a model agency casting call. If you’re a new model, that call can be quite nerve-wracking. But casting calls are an essential part of the business. And in most cases, you’ll usually have a single opportunity to impress the model agency and to show them that you have what it takes to succeed as a top model. To help you out, here are few pieces of advice from Norma Schrieffer:
Makeup and Dress
Agents and scouts want to see the real you, so it is important to keep makeup to a minimum. Ensure your makeup has a natural look. Use lighter colors, such as purple, mauve or light brown. Avoid heavy, dark eye makeup. Whereas some agencies do not mind a fully made-up face, others prefer concealer, lip gloss, and mascara only.
Dress should be simple. Do not wear overly flashy outfits and keep clothes items tight fitting so that designers can see your body’s natural shape. Wearing jeans and a plain t-shirt is often the best, most natural look for an audition. Cover any tattoos and remove piercings.
Know the Client
Every client has different demands. A fashion designer may be looking for a model for a new couture line. On the other hand, a photographer may be looking for a fashion model to do action scenes. Before heading to the audition, understand the style of the shoot, where the shoot takes place, the role you play in the shoot and what audience the client is trying to reach.
Research the Industry
If you are a beginner in the industry, you must familiarize yourself with it. Research the types of the audience out there, what photographers do and their roles in the fashion industry. Understand what latest fashion styles are going on, which photographers work for particular designers, and few names for modern designers, frequenting fashion shows. If you are auditioning for an international modeling agency, incorporating knowledge of European and Asian markets is also useful.
Make an Impression
Clients usually see a few to over a few dozen fashion models during a single audition. Hence, it is essential to leave a lasting impression, making a client remember you. Confidence goes a long way in an audition. It indicates the client that you are assertive about yourself and have a healthy self-image. Confidence, however, does not mean being cocky.
Bring Your Portfolio
A model’s portfolio includes past work and her range of modeling abilities. You should need to include appealing 10 to 25 photographs in your portfolios. Select from a variety of different looks, angles, and fashion styles to show you appeal and appearance to the client. Include a mixture of fashion, editorial, commercial and casual looks is a recommendation from Norma Schrieffer. A few headshots can also be helpful to show your work ability as a beauty model – to your client.